Zipline tour is fun if you're more adventurous. We liked it so much we've done it twice.
Megan's Bay is pretty.
Havana Blue for dinner is nice (but a little pricey).
We still have not gotten by Margaritaville, which is newish.
Iggy's Beach Bar is fun.
Fish Tales Restaurant near the east end is terrific.
I like knocking around in old CA for shopping, not the new Havensight Mall.
SOS Antiques is still my favorite store in the universe. Located on the waterfront.